Working closely with the Mezcal Rosaluna creative team, I developed and animated these three product launch campaign videos. The first was created in the style of their Mezcal Facts videos and alludes to the product making it's way to it's final stages of completion. The second and third videos were created with the initial brand launch in mind. The second video showing a teaser of the what the final product looks like while alluding to the "Mezcal is Magic" nightscape. The last video combines the magic essence of the moon and stars with a animated burst to reveal the final product.